G-STAR RAW
CERTIFIED TAILORS
THE END IS NOT THE END.
Client: G-STAR RAW
Year: 2021
Partner: Ersem Ercil
Role: Concept, Art Direction
Agency: The Family Amsterdam
Type of Work: Client
Turning tailors into denim experts — so you can wear your favourite jeans, again and again and again.
Film
Info
We searched for the best tailors of the Netherlands and told them all about RAW denim, our stitching, 3D design, the fit and the fabrics.
Turning them into G-Star denim experts. Expand the lifecycle of your jeans. Repairs are on us. Discover more about the campaign here